Press Release

New Partnership: SEMITRON Brings Silanna Semiconductor’s Data Converter and Laser Driver Technologies to the DACH Region

SEMITRON W. Röck GmbH, a leading distributor of high-quality semiconductor and electronics solutions, announces a new distribution partnership with Silanna Semiconductor, a San Diego-based analog innovator and fabless semiconductor company. Silanna develops high-performance data converters and integrated laser driver ICs for industrial, healthcare, communications, aerospace, and automotive applications.

Through this cooperation, SEMITRON is expanding its product portfolio to include Silanna’s Plural™ data converter platform and FirePower™ laser driver ICs. The solutions are characterized by high performance, pin-compatible flexibility, short lead times, and strong supply security. Customers in Germany, Austria, and Switzerland benefit from cost-efficient, drop-in alternatives to high-cost data converters as well as highly integrated laser driver solutions for applications such as industrial electronics, medical technology, aerospace and defense and LiDAR systems.

“Silanna fills a critical gap in the data converter market. Their Plural™ ADCs offer our customers a compelling second-source option with proven performance, 30% lower cost, and lead times measured in weeks instead of months. Combined with their FirePower™ laser drivers for the growing LiDAR market, this is a partnership that directly addresses the needs our customers face every day.” says Jürgen Rohland, Managing Director of SEMITRON W. Röck GmbH.

“We are pleased to partner with SEMITRON and expand Silanna’s presence across the DACH region. SEMITRON has an exceptional reputation for deep technical expertise, strong customer relationships, and a clear focus on high-performance technologies making them an ideal partner for our growing European customer base. Together, we will provide engineers with high-performance, cost-effective data conversion and laser driver solutions that deliver innovation and restore choice for their designs.”, says Patrick Moore, VP Global Sales, Silanna Semiconductor.

 

 

About SEMITRON W. Röck GmbH

SEMITRON W. Röck GmbH, headquartered in Küssaberg, has been a leading distributor of semiconductor and electronics solutions in Germany, Austria, and Switzerland since 1975. In addition to a broad product portfolio, SEMITRON offers professional test house services, technical expertise, and local support, assisting customers in the industrial, automotive, communications, and medical technology sectors.

About Silanna Semiconductor

Silanna Semiconductor develops and manufactures high-performance analog technologies focused on adaptability, performance, and affordability. The company’s portfolio includes the Plural™ ADC platform, which enables scalable and cost-efficient data converter designs, and FirePower™ laser driver ICs that integrate power conversion and laser control on a single chip. Silanna solutions are used in automotive, industrial, communications, LiDAR, and optical applications where performance, efficiency, and supply chain resilience are critical.

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